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Shanway Press

Shanway

Brief
Shanway wanted their modern and sophisticated Irish publishing brand to be reflected in their new logo and brandwork.

Approach
We went straight to looking at elements within Irish literature, and identified the swan as a recurring theme. With our swan, we crafted a beautiful S logo that works perfectly as an icon on the spine of books and other print items.

Result
The client was very happy with the work and the response it got publicly, especially when they heard people were really noticing the brand in the marketplace.