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PEAT and DOE

PEAT and DOE Road safety video

Brief
We were tasked with a very important job – help children with autism learn to cross the road safely.

Approach
We met with behavioural analysts to work out the most effective ways to communicate to a child with autism. We scouted, scripted and storyboarded four films, each based around a different scenario and geared specifically to the needs of the kids.

Result
The children, parents and professionals all seem to love it. We are especially proud of this work and we hope it saves lives.