We took this legendary brand hot off the press from its biggest glow up in its history, and transformed its collateral from functional to unforgettable. From captivating TV spots to a digital presence that turns heads, we tackled everything. This project was not just about adding a fresh coat of paint but bringing the new identity to life.

We started by reinventing the experience across multiple touchpoints. Think magazine spreads that tell a story, in-store displays that pull you in, and a social media vibe that’s utterly contagious. It’s not just a job; it’s an all-encompassing brand metamorphosis that we’re beyond proud to have rolled out.